There is a loud tweet that Google is scared of Facebook!
What is this buzz all about how can such a giant like Google be afraid of Facebook. It is well known to all browsers that Google is number one search engine and pouring in huge amount of funds through online advertisements then this news is quite unbelievable.
Google is the top search engine which doesn’t even care for Bing or Yahoo then what is so creepy about facebook which doesn’t even come in the category of search engines.
What is all about Facebook, a social networking site that gives such a chill to Google? Well the thing so scaring about facebook is that it can directly reach to targeted audience. Business or organizations can use facebook for direct marketing and this can affect the future of Goolgle.
Where to Find the Market?
The basic thing to know about marketing is getting to know your target market. It is important that your products or services reach to the right kind of people for your kind of business. If you have the relevant information about what your customer wants then you can cater to their needs more efficiently.
Today with a nuclear lifestyle, everything is getting personal where consumers are proactive about the things they want, when they want, how they want, and having the right platform is the key to reach them. Thus, evoking them to purchase your products or get your services.
And to fulfill all these requirements, Facebook is the best tool being a social networking site whereas this can’t be done by Google.
Facebook builds strong relationships being a social networking site. Virtually on Facebook everyone is connected to friends, family, social acquaintances and also to potential business contacts.
Personal information on this social site reveals the interests of a person and thus what he/she would be interested in. This helps to cater their needs and indirectly spread the information to whole group.
In this way, with minimal efforts maximum marketing output can be gained. Well! that is what Faceboook being used, a new marketing tool. Does Google looking for it?