Have you read it anywhere that Google is testing to display breadcrumb in Google’s SERPs? Breadcrumb displays hierarchy and navigation to that particular page of the site. Though Google has not implemented it globally but in some area users find the bread crumb in the SERPs, and you can check it in the following image.

Google has not declared any major changes lately, so we were all looking forward to one anticipating what it would be and how it will affect the rankings?

Our long awaited moment has ended and Google has come up with its latest infrastructure change but, guess what unlike ever times Google has officially declared its Update this time it’s called the “Caffeine” Update. Moreover you are also provided a preview from Google you can have a look at it here Caffeine Update.

This is the next generation architecture for Google’s web search which will improve indexing speed, capability, accuracy and comprehensiveness. This seems to include crawling, indexing and accuracy changes.

What is Google Analytics?

Google Analytics is a powerful and free web reporting and analytics tool provided by Google. This can assist you to make analyzed and calculated decisions about your business and its marketing strategies, it provides you with statistical details about every visit to your website. Google defines it as the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness.

You can get a lot of useful information by just adding a short snippet of code to your website, you can gain access to a wealth of information that will assist you to understand how visitors interact with your website, how it is performing and how well your marketing and advertising are generating results and gradually leading you to a perfect marketing platform.

What is the Google Analytics Individual Qualification (IQ)?

The Google Analytics Individual Qualification is a proof of proficiency in Google Analytics that is available to any individual who has passed the Google Analytics IQ test. With a passing grade of 75% or more you can get recognized as a person that is qualified as a Google Analytics Individual Expert (GAIQ) and receive the prestigious badge.

Listed below are some of the commonly asked questions about Bing! by SEO point of view:-

Q: Bing isn’t crawling or is only partially crawling my site, why?

Depth of crawl varies based on different factors, like how your site ranks and the architecture & usability of your site. Here mentioned is a small check list to help you out with your query.

• Make sure that you are not blocked and there are no site crawling errors in Webmaster Center tools.
• Make sure you have not blocked access for MSNbot (Bing web crawler), in your Robots.txt file.

On page optimization is very important and basic step for making your site search engine friendly. Basically, there are two ways of optimizing the website; through on-page factors and off page factors. Off page optimization is for search engines and on page optimization is for visitors. Google gives priority to that which visitors give priority. So for optimizing any site on page is very important.

Some factors from my views are listed below.